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"I was standing in this absolutely gorgeous bathroom in a luxury hotel with enough marble and gold to make Marie Antoinette jealous and as I went to step into the shower, I reached for the free plastic shower cap and thought, somethings not right with this picture - this shower cap is a fashion "DONT". I dont ever want to be seen wearing something so ugly on my head. So upon my return home I started designing with some fabric and ribbon on a plain shower cap and "voila" Mimi A La Mode was born!" |
Mimi Basseri Founder, Mimi A La Mode |
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History
Inspiration struck in 1990 when Mimi noticed that the beauty of her
newly remodeled bathroom was detracted by the unsightly drug store
bought shower cap hanging on the wall (You know, the ones that
youd only dare wear when no one else is around.) Inspired, Mimi
designed a black and white polka dotted cap with an oversized bow
and flower. Her friends encouraged her to market the caps and before
long they were selling at Gumps, Nordstroms, Bloomingdales
and better mail order catalogs, boutiques and gift shops around the
WORLD! Mimi A La Mode shower caps have been featured in Glamour Magazine,
the SF Chronicle, Elle, Mirabella, Sassy, and Ladies Home Journal.
The shower caps' widespread popularity has made Mimi A La Mode one
of the Nation's leading manufacturers of Bed and Bath Accessories. |
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The
Company
Established in 1990, Mimi A La Mode is a cut-to-order manufacturer
located in San Francisco. Mimi A La Mode is a member of the DMA -
Direct Marketing Association, San Francisco Fashion Industries and
a board member of Fashion Group International, San Francisco Chapter.
Mimi A La Mode donates regularly to various charities dedicated to
improving the lives of men and women. The company is committed to
quality and customer service. Expert seamstresses from an international
background work in an atmosphere of fun, creativity and tender loving
care to meet Mimi A La Mode customers desires! |
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Pamper
Yourself!
For years, the traditional plastic shower caps available in drug stores
have been plain, not very durable, and simply unattractive. For years,
weve bought and used these caps for lack of better options.
But wouldnt you rather own a shower cap that reflects your individual
style? Mimi A La Mode shower caps are designed with a light heart
and a sense of humor. These caps are the perfect solution for looking
glamorous while keeping your hair dry. Pamper yourself with Mimi A
La Modes collection. And dont forget to share these gorgeous,
glamorous gift ideas with your friends, family, and amour too! |
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Other
Bed & Bath Necessities
Mimi A La Mode also offers terry cloth headbands and spa wraps, satin
trimmed sleep masks and earplugs with tassels. Retail prices range
from $14.95-25.95 for shower caps, $22.95-26.95 for sleepmasks and
$8.95 for earplugs. Future additions to the Mimi A La Mode collection
will include a broadened line of spa apparel featuring more lingerie
items, slippers and robes as well as a line of aromatherapy bath products. |
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The
"Mimi" in Mimi A La Mode
A California native, Mimi was born and raised in Monterey. Her early
interests included art, travel, philosophy, physical fitness, fashion,
and people. She graduated from San Francisco State with a degree in
Fashion Design in 1987. Mimi has called San Francisco home since 1985.
She has traveled through Europe, the Mediterranean, the Caribbean,
the Hawaiian Islands and North Africa. Before introducing the bathing
beauties of the world to glamorous shower caps, Mimi used her considerable
skills in the cosmetics, fragrance, clothing and entertainment industries.
Now that she has launched Mimi A La Mode on the Internet, she hopes
to share her creative and clever ideas with the rest of the world! |
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